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Branding & Illustrations Made for Site and Social

Transformed IgniteSpot's blog visuals with a cohesive and engaging brand identity. Developed illustrations and photography guidelines that elevated their content and social media presence.

Client:

IgniteSpot

Company:

IgniteSpot

My Function:

Logos & Brand Development, Graphic Design, Web Design & Development, Illustration, Fine Art

Description:

At IgniteSpot, I was tasked with creating a visually appealing and consistent style for their blog images. Despite the company's limited existing branding, I collaborated with them to develop essential design elements, including color palettes, fonts, and a basic brand guide. I created custom illustrations, primarily used as header images, and adapted them for social media sharing and thumbnails. Additionally, I established standards for photography, ensuring a cohesive visual language across all blog content.

This project allowed me to showcase my expertise in brand development and visual communication, even with limited initial resources. By working closely with the IgniteSpot team, I was able to understand their vision and translate it into a practical and effective visual strategy. The resulting illustrations and photography guidelines not only enhanced the aesthetic appeal of their blog but also strengthened their brand identity and social media presence.


Here are some of the Illustrations without text made for the blog post themselves.



More Info

© 2024 by Alex Velazquez. All rights reserved unless otherwise stated.

This website was custom designed and made by myself using Wix Studio.

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